Welcome to Shoptivate

Premium brand experiences for shopper engagement

Shoptivate is a comprehensive brand experience agency with 30 years of experience in the Indonesian retail industry. We help brands connect with shoppers through strategic activations, sampling, and brand experiences.

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Shoptivate is part of Shopcomm Group Indonesia.

Welcome to Shoptivate

Premium brand experiences for shopper engagement

Work with us

Shoptivate is part of Shopcomm Group Indonesia.

Consistently above 100% sales target achievement

Join leading brands in creating immersive shopper experiences in Indonesia with Shoptivate

92%

Shoppers adapt their shopping lists in-store, making activations highly influential.

30+

years of experience in shopper marketing & brand activations in Indonesia.

800+

Retail stores in our network, ensuring nationwide brand reach.

Shoptivate's services. Hundreds of companies has relied on Shoptivate to elevate their brand.

Brand Activation & Events: Engaging brand activations that captivate shoppers and boost brand presence.

Premium Design & Production: High-quality event setups, creative booths, and retail branding that that enhance brand storytelling.

Promoter Recruitment & Training: Data-driven recruitment with specialized training for impactful shopper engagement.

Retail Coordination: Seamless coordination with retailers to prepare stock, prevent shortages, and secure the best booth locations.

End-to-End Event Management: From planning to execution, ensuring a smooth and engaging shopper experience.

Supervision & Reporting: Real-time data tracking, shopper engagement insights, and campaign performance reports.

What sets Shoptivate apart. How we deliver powerful brand experiences that consistently outperform standard activations.

Activation concepts that spark shopper engagement

We begin with an understanding of your vision and translate it into elegant, immersive experiences that captivate the senses and engage the modern shopper. Every detail—from tone to texture—is curated to reflect your brand’s story with sophistication, intention, and impact.

High-impact creative executions tailored to your brand

We create detailed, high-quality booth designs and event mechanics that reflect your brand positioning. From storytelling to visitor interaction, every element is crafted to boost product visibility and shopper engagement.

People who bring your brand to life

Our Brand Ambassadors aren’t just a good fit — they’re the right fit. We take the time to understand your audience and activation goals, then match you with talent who can truly represent your brand’s voice, energy, and tone on the ground. Whether you're launching a new product, hosting a cooking demo, or running a roadshow, we provide specialty talent, including baristas, makeup artists, and mascots, to elevate every interaction.

The right people, extensively trained

Once selected, each promoter is carefully trained in our dedicated facilities through roleplay, product immersion, and easy-to-follow learning modules led by experienced trainers. Whether it’s a product pitch or handling shopper questions, they’re prepared to represent your brand with confidence.

The right stock in the right place, every time

With over 30 years experience, we seamlessly coordinate with retailers to prepare stock, prevent shortages, and secure the best booth locations—ensuring your brand is ready when shoppers are.

Start with our proven brand experience solutions

Deploy Shoptivate’s field-tested retail programs for impactful shopper engagement

Brand Activation Booth

Create fun, immersive shopping experiences with branded booths placed at high-traffic areas. Includes LED visuals, trained promoters, and engaging mechanics to boost trial and awareness.

Brand Mobile Booth (BMB)

Roaming brand ambassadors engage shoppers at shelf level or across aisles, driving cross-category trial and impulse purchases. Great for roadshows across multiple locations.

New Product Promo / Listing (NPP/NPL)

Secure a premium booth in a strategic location while optimizing costs by sharing trained promoters between two brands. This increases shopper awareness and trials for newly launched products.

Cooking Demo

Delight shoppers with live cooking shows led by professional chefs or talents. Create memorable brand interactions that educate, entertain, and drive immediate purchase intent.

Mini Event

Bring energy to your brand with intimate in-store events tailored to your audience. From product storytelling to hands-on engagement, these activations drive recall and visibility.

Custom Concepts

Need something unique? Let’s build it together Whether you need a mascot or a themed multi-city roadshow, we’ll develop a creative concept aligned with your goals, audience, and retail strategy.

Our training makes all the difference

Every Brand Promoter goes through Shoptivate's structured training process to ensure they’re prepared, confident, and aligned with your campaign goals.

Work with us

Step 1: Talent Matching

We handpick the right people.

Our team carefully selects Brand Promoters who align with your campaign — from product fit and personality to communication skills and customer experience.

Step 2: Product Immersion

They learn your brand inside out

Promoters receive in-depth product training — covering features, usage, and presentation — so they can represent your brand with confidence and clarity.

Step 3: Roleplay-Based Coaching

We train for real-life interactions

Through roleplay and live scenarios, our trainers refine their communication, problem-solving, and product storytelling skills.

Step 4: Peer Learning

Growth through shared experience.

Brand Promoters learn from each other through feedback, observation, and collaborative sessions that deepen their skills and confidence.

Step 5: On-Ground Deployment

Ready to activate.

Once fully trained, ambassadors are deployed to target locations — equipped to engage shoppers and bring your campaign to life, the Shoptivate way.

Why Shoptivate?

What makes us better than others?

See how our experience, execution, and expertise set us apart.

Shoptivate

Retail Relationships

30+ years of retail partnerships = priority booth locations, smoother stock preparations

Creative Strategy & Customization

Bespoke event concepts aligned with your brand goals and audience

Execution Quality

Premium booth design and meticulous setup

Brand Ambassadors (SPGs)

Demographic + psychographic profiling, advanced training, specialty talents (e.g., baristas, chefs, makeup artists)

Integrated Activation Ecosystem

Integrated in-store activation solutions combining various in-store media options

Sustainability

Shoptivate develops eco-conscious booth designs and sustainable event practices

Other agencies

Retail Relationships

Limited access without strong retail partnerships = poor locations, low foot traffic

Creative Strategy & Customization

Generic, one-size-fits-all concepts
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Execution Quality

Inconsistent executions from contract staffing
‍

Brand Ambassadors (SPGs)

Minimal training, generic staffing, no deep brand understanding

Touchpoints

Disconnected touchpoints, often handled by separate vendors with inconsistent execution

Sustainability

Rarely offer sustainable materials or practices; limited focus on environmental or social impact

Ready to work with Shoptivate?

See what our clients have to say about us

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Shoptivate's execution was smooth and excellent without a single flaw. The Shoptivate team is also very agile in handling changes. When it comes to event concepts, Shoptivate always delivers something outstanding for us.

Egi Asprian

National Key Account Manager, Ferrero Indonesia

Our partnership with Shoptivate has been exceptional. What we value most is their team's cooperative spirit, ability to comprehend project briefs, and consistent delivery that meets our needs precisely. Some standout qualities include their nationwide reach, seamless implementation in most of our events, and their remarkable responsiveness.

Marketing Team

Mattel Indonesia

We chose to work with Shoptivate because of their strong reputation in brand experience execution, especially in modern trade channels and public areas. Having worked with major brands, they gave us confidence in field execution and quality standards. Their established manpower and equipment network across cities also made logistics more efficient and scalable. Overall, Shoptivate is a reliable partner for large-scale campaigns that need to maintain strong brand image.”

Nugroho Santoso

Marketing Manager, MilkLife